Founder and Head of the Supervisory Board of Shuvar Wholesale Market in Lviv, Ukraine. Shuvar is Ukraine’s largest agricultural wholesale market and a member of WUWM.

Born in Lviv in 1969, Roman Fedyshyn graduated from Lviv Trade and Economics Institute and completed his MBA at Kyiv‑Mohyla Academy. With decades‑long experience in agricultural trade, he drove the development of Shuvar market from 2000 into a key distribution hub for fruit, vegetable, meat and flowers across Ukraine. Following European wholesale‑market standards, he has developed modern facilities including cold storage, packing centre and integrated information centre.

Serving as deputy of Lviv City Council, he contributes to local economy and participates in policy‑making for agricultural trade and market infrastructure. Under his leadership, Shuvar undertakes extensive social‑responsibility initiatives: sponsoring local sports clubs, promoting Ukrainian cultural projects and assisting vulnerable groups.

He takes an active part in WUWM international exchanges, bringing hands‑on insights on sustainable wholesale‑market operation under complex conditions and advancing market‑infrastructure development in Ukraine.